Telly Wong | SVP / Chief Content Officer, IW Group
Telly creates leading-edge experiential and event marketing campaigns for such clients as McDonald’s, Lexus, HBO and Warner Bros. With an emphasis on cross-cultural and omni-channel campaigns, his work been recognized with honors by such leading industry organizations as PRSA, PR Daily and PR News. In 2016, he was named PR News’ Awe Professional of the Year.
Some of his notable work includes producing McDonald’s B-Boy Royale, New York City’s largest annual breakdance tournament, and Verizon’s #freestyle50 challenge, a hip hop talent search which was the brand’s top performing PR campaign of 2018. More recently, he created the world’s first projection mapping showtruck celebrating LGBT+ diversity for Jack Daniel’s and lead the Asian American marketing strategy for the surprise blockbuster Crazy Rich Asians.
Telly is a graduate of NYU where he earned his BFA in Dramatic Writing with a double major in East Asian Studies.
Buzz Marketing: How To Get Media Mentions
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